Celebrating 25 years

Read about our history

Our Services

Holborn Assets are with you every step of the way, helping you to reach your financial goals. Find out more about the financial services we provide.

At Holborn Assets, we approach financial planning in a holistic and compliant manner. We always make sure that your money is put in the right place at the right time and you are treated with integrity and respect.

As part of our holistic approach, Holborn cherry-picks the best products and funds from our network of professional partners on your behalf. Our products and services provide growth in today’s markets for your financial future.

At Holborn Assets, we believe that it is important our clients know exactly how their portfolios are performing at any time. Our online platform can be accessed from anywhere in the world using your laptop or a mobile device such as a phone or tablet. Our advisers are always on hand to answer every question you may have and help you build the right plan to achieve your financial goals.

We are committed to treating our clients with respect. Our team of experienced professionals identifies the opportunities that build and protect your wealth. Our core values such as honesty and integrity play an important role in providing sound investment and wealth management for you.

We remain focused on offering high quality financial services to our clients. Contact us today to learn how you can benefit from them and broaden your financial horizons.


Company Values


With Only the Client in Mind

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At Holborn Assets we start with our core premise of 'only the client in mind' and apply this to all aspects of our business. It means more than just delivering excellent products and solutions, world class innovative service or best in class financial advisers; it's also about fixing things when they go wrong and ensuring you have total peace of mind.

Holistic Financial Planning

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You've worked hard for your money and so is important for us to us to keep it safe and working hard for you. We do this by looking at the bigger financial picture and taking a holistic view of the financial issues faced by us all, from cradle to grave. When it comes to proper financial planning it's the only way to ensure we put the Right Money, in the Right Place at the Right Time.

Qualified and Experienced Financial Advisers

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It may seem an obvious thing to say but our clients are our business, so naturally when selecting advisers to work with only the most qualified and experienced need apply. The majority originate from the tough regulatory regime of the UK where excellence in all areas is the gold standard. However, we also have specialist financial planners from Ireland, South Africa, America and India to cater to all your wealth management needs, whether it be sourcing you that low cost mortgage for a UK property, protecting your family with a robust life insurance package or ensuring you have saved enough money for retirement.

Why choose Holborn Assets?

  1. Certified Credentials

    Our investment professionals hold a variety of prestigious investment qualifications from recognised professional bodies such as the Chartered Insurance Institute, London Institute of Banking & Finance, Chartered Institute of Securities & Investment and CFA (Chartered Financial Analyst) Institute. We encourage all advisers to keep studying to keep their qualifications relevant and up to date.

  2. Registered and Regulated

    We benefit from appropriate regulation in all our geographical areas of operation and have been operating successfully in the field of investments since 1998.

  3. Strategic Credentials

    Our strategy is about advising our clients on the investments that are best for their individual needs. We appreciate that it is your money, that you have worked hard for it and want to keep it and see it growing. We don’t believe in taking unnecessary risks. That’s why the portfolios we offer are diversified and our advice is focused on ongoing management and a steady hand over the long term.

History and heritage

Holborn Assets was established in 1998 and is widely considered to be the financial services company of choice in the expatriate market it serves. No other independent company can match our expertise or depth of proposition. We have therefore always felt at home headquartered in Dubai, the world's fastest growing City State and one of the economic wonders of the world.

Holborn Assets has regulated operations in Europe, Asia and South Africa. The corporate DNA that has underpinned our growth is simple: we are passionate about helping people put the right money, in the right place, at the right time.

We are a friendly, multi-award winning family company with an international footprint and British values of integrity and respect for all.

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