Brand Guidelines

Logo & Variations

Primary Logo
Primary Logo
Download:
Horizontal Logo
Horizontal Logo
Download:

Typography

Holborn Assets

H1
Sofia Pro Bold
Font size: 2.2rem / 35px
Line height: 2.5rem / 40px

Holborn Assets

H2
Sofia Pro Bold
Font size: 1.7rem / 27px
Line height: 2rem / 32px

Holborn Assets

H3
Sofia Pro Semi Bold
Font size: 1.75rem / 28px
Line height: 1.5rem / 24px

Holborn Assets

H4
Sofia Pro Semi Bold
Font size: 1rem / 16px
Line height: 1.3rem / 21px
Holborn Assets
H5
Sofia Pro Medium
Font size: 0.95rem / 15px
Line height: 1.2rem / 19px

Holborn Assets

P
Sofia Pro Regular
Font size: 0.95rem / 15px
Line height: 1.2rem / 19px

Holborn Assets

PLarge
Sofia Pro Regular
Font size: 1rem / 16px
Line height: 1.5rem / 24px

Brand Colors

Primary Colors

Blue

#162054

Green

#2f8360

Yellow

#e8c545

White

#ffffff
Secondary Colors

Mid Blue

#2162ac

Light Blue

#d7e8f6

Medium Light Blue

#6AA3D3

Employee Blue

#9BC6F6

App Blue

#F2F7F9
Neutral Colors

Grey

#e4e5e4

Red

#ff0038