About Us & Our Values | Holborn Assets

About Us

Holborn Assets was founded in 1998 by CEO and Chairman Robert Parker. We are a family-owned and operated international financial services firm built on a simple principle: always putting the client first.

From humble beginnings as a small advisory firm in Dubai, we have grown into a global leader in financial services, with 18 offices across 13 countries. Today, we are proud to support more than 20,000 clients and manage over $2 billion in assets.

While our strategy and vision have evolved, our unwavering commitment to integrity and respect remains at the heart of everything we do. These values shape every decision and interaction.

At Holborn Assets, we deliver outstanding service and truly independent advice, empowering our clients to achieve lasting financial success. As a company, we champion our employees’ professional growth, equipping them with the resources and support they need to thrive.

Our clients are our business

Our clients are our business, and our goal is to help them achieve long-term financial success.

We believe that independent reviews are a powerful tool, providing valuable insights into a company for prospective clients. That is why we are proud to be rated 'Excellent' on Trustpilot.

Find out what our clients say about their experience with Holborn.

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Our charity work

We aim to make a real difference in the world. Our international offices support local communities through charity work, projects, and other initiatives.

Discover more about our initiatives to support local communities.

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Multi-award-winning financial advice

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Your finances, all in one secure app

For over 25 years, we’ve helped clients manage wealth confidently across borders, markets, and life transitions.

Our app is built to give you clarity, connection, and control at every stage of your financial journey.

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Why Holborn are the financial services group of choice.

$2bn+

assets under management

24,000+

clients around the world

18

international offices

500+

members of staff

Our history

We started in 1998 with a single office in Dubai. Since then, Holborn Assets has grown into a leading global financial advisory firm. Explore the milestones that have shaped our journey.

1998

Holborn Assets was established by Robert Parker, our CEO and Chairman, working out of a single small office in Dubai.

2001

A joint venture with Gargash Insurance marked a pivotal moment for us in regional standing and led to our second expanded office.

2004

By the mid-2000s, Holborn had secured its own Insurance Authority licence and would go on to create Holborn Assets Insurance Brokers LLC.

2010

As Holborn continued to flourish, we needed room to grow. In 2010, we moved into a 13,600-square-foot TECOM office in the heart of Dubai’s business district.

2017

Holborn opened its first office in Asia, marking a new chapter with our expansion into Malaysia. This milestone also saw us surpass 100 wealth managers worldwide.

2018

2018 was a landmark year for Holborn Assets. We secured an FSB licence and opened our first office in South Africa, soon followed by a new branch in Cyprus. We further cemented our reach in Asia with the acquisition of Globaleyes Hong Kong.

2019

Two years after opening our first office in Asia, we continued to expand across the region, opening a new office in Vietnam.

2020

In 2020, we opened our first office in Spain and passed 200 wealth managers located across our global offices.

2021

Our European footprint expanded in 2021 with the opening of a new office in Portugal. It was also the year that we launched Holborn Pass, the investment arm of our business, offering citizenship and residency by investment.

2022

2022 was one of the most significant years of growth in Holborn’s history. With new licences, we opened offices in two key locations: Australia and Saudi Arabia. The opening of our office in Riyadh made Holborn the first Western financial planning firm to be granted a full regulatory licence from the KSA’s Ministry of Investment. To round out 2022, we expanded our African presence with the opening of a new office in Mauritius.

2023

With our global operations thriving, we strengthened our presence in the UAE. In 2023, Holborn secured a licence from the DIFC, allowing us to offer clients a broader range of services.

2024

Holborn Asia secured a licence from the Hong Kong Securities and Futures Commission (SFC) for the acquisition of two financial advisory firms in Hong Kong with regulatory approval to provide both investment advisory services and insurance brokerage services under one roof.

2025

At the start of 2025, we unveiled the Holborn App for Android and iOS, bringing our digital financial management solution to your fingertips.

Why Holborn

Why Holborn?

Customer Centricity
Client focused

With Holborn Assets, your interests come first. Expert advice and innovative financial solutions tailored to you and your goals.

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Highly qualified

Our advisers hold qualifications from some of the world's leading regulation bodies. We never stop learning to keep your assets in expert hands.

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Regulated

Wherever we operate, we adopt the highest regulatory standards, so you can feel confident that your money is in safe hands.

Financial guidance from qualified experts

Our advisers are internationally qualified and trained to support you, wherever life takes you.

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Let’s start the conversation

Our advisers are here to help you plan your financial future with confidence.

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